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"We used to track volume and market share internally, typically by using only the local newspaper as our source. By using Obitdata.com, we are now getting a more complete view of our market because of all the sources they use to track obituary data."
Tony Lloyd President and Chief Operating Officer Flanner and Buchanan |
"We use ObitData because it gives us more accurate information in a timely manner. Many families are beginning to bypass traditional newspapers for obituaries, but almost everyone has an online notice of some sort. ObitData makes it simple, accurate, and leverages technology, so that we can truly benchmark the effectiveness of our services in the communities we are privileged to serve."
John Keohane Co-President Keohane Funeral Homes |
